Woman in gold
Appearance
The appearance of Woman in Gold exudes luxury and elegance, thanks to the rich golden color and the graceful form of the woman, giving the whole piece a unique and refined look.
Sketches
After some sketching and experimenting, I ultimately chose a Bodoni typeface for my logo. It has just the right mix of classic and modern. The thin and thick lines give it a chic, luxurious feel without making it too heavy or stiff. It simply fits well with the elegant atmosphere I wanted to create.
Logo
The logo I designed is sleek and minimalist, with the letters W and G elegantly stacked so they fit together nicely. This arrangement creates balance and strong cohesion. The clean lines make the logo appear simple yet powerful, both modern and timeless at the same time.
To see the logo better you only have to click on the picture!
Vibe
For the vibe and product photos, I used a black background to really make the products stand out. The contrast helps the perfume and accessories pop. The vibe photos also include an official Billie Eilish necklace, adding a personal touch and strengthening the connection with the brand.
Product
In the product photos, the black background works perfectly because it really makes the perfume bottle stand out. The gold pops against the dark backdrop, creating a luxurious look. Everything comes together, making the perfume visually even more appealing.
Spread
This is the opening and follow-up spread that I designed. I chose a gray background because it looks elegant and calm, allowing the gold tones to really stand out. The golden accent complements the luxurious feel of the perfume. By placing ‘Woman in Gold’ large and centrally, the name pops and gives the whole design a strong and stylish effect.
Advertisement video
This is the promotional video I made together with my brother because he had the equipment. We filmed several clips in a dark room, moving a light around to create a dramatic effect. Afterwards, I edited everything in After Effects and added ‘Eilish 1’ by Billie Eilish as the soundtrack, which enhances the mood of the video even more.
End
I learned so much from this assignment, and it was truly a pleasure to work on, especially because it was about Billie Eilish’s perfume. That made it extra special, especially since I have six bottles of this fragrance at home myself. It added a personal touch to the project and made the experience even more enjoyable.